Kobi Mor


Security Management Strategist, Y Mor Consulting - (Former VP, Head of Global Corporate Security, Teva Pharmaceuticals)





Kobi Mor

Sessions


  • Wednesday - March 10, 2021 - 13:00

    A Multi-Dimensional Approach to Brand Protection

    • Develop a strategy protecting the patient safety, brand reputation, intellectual property rights and revenue
    • Guidelines to prevent counterfeit from entering the supply chain
    • Create a team which has experts from Law enforcement, supply chain, packaging technology and legal
    • Develop best practices for counterfeit detection, prevention and deterrence
    • Develop & implement a counterfeit risk assessment tool


 

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