Bruce brings his passion for advancing patient-centricity in clinical trials and technology to his work at uMotif. Bruce co-founded uMotif in 2012, initially inspired to help patients with Parkinson’s Disease track and better manage their condition. As Chief Patient Officer, he applies a patient-centric lens to guide the continued evolution of uMotif’s modern eCOA/ePRO solution and enable unrivaled engagement. Bruce began his career working in clinical trials at British Biotech before joining the UK Civil Service Fast Stream in the Department for Culture, Media and Sport.